Google My Business Vs Organic Listings

If you run a business, you have likely  searched for your company’s name or keywords on search engines like Google or Bing numerous times. Do you know that there are two main types of listing —local Google My Business listings vs traditional organic listings?  What’s the Difference between Google My Business and Organic Listings? The […]

Website Traffic & Understanding Click-Through rate (CTR).

Click through rate can be measured in marketing many ways. The most common use is in PPC ad campaigns, but CTR is also measured in organic search SEO, email marketing, We’ve broken down what CTR can means for your marketing needs, especially with SEO. CTR in PPC In a pay-per-click campaign, a business will pay each […]